Notion doesn't just have templates. They have a template gallery.
Thousands of user-created templates. For free.
Every template is:
A use case demo
A reason to sign up
An SEO asset
The 59-sec takeaway:
Notion turned their users into their content team.
Every template someone shares is marketing. It shows Notion in action. It solves a specific problem. It ranks in Google.
Notion didn't write most of these templates. Their users did.
How I'd use this:
Can your users create something shareable that showcases your product?
Examples:
Design tool → User-created templates
Writing app → Public portfolios
Game → User-generated card decks
Give users a reason to create. Make it easy to share. You get infinite marketing content.
Talk soon,
Pavan
P.S. Have you ever created something using a template you found online? What was it?
Community-created content scales infinitely.