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Breaking down tactics of famous newsletters

Why Substack's "open rate" emails work + A quiz

Why Substack's "open rate" emails work + A quiz

4 questions. 59 seconds. Go.

Nov 7, 2025

Duolingo's guilt-trip owl strategy + A quiz?

Duolingo's guilt-trip owl strategy + A quiz?

4 questions + 1 spicy take

Oct 31, 2025

How Spotify turns data into a marketing event

How Spotify turns data into a marketing event

Why people share stories, not statistics

Oct 24, 2025

James Clear's subject line formula

James Clear's subject line formula

Build a Habit [In their Inbox]. This newsletter includes a cheatsheet ;)

Oct 13, 2025

Seth Godin is gaslighting you (lovingly)

Seth Godin is gaslighting you (lovingly)

Seth Godin's 3-paragraph flex

Oct 8, 2025

Why The Hustle's subject lines slap

Why The Hustle's subject lines slap

Steal this subject line formula

Oct 7, 2025

Morning Brew is manipulating you

Morning Brew is manipulating you

Morning Brew's sneaky retention trick

Oct 6, 2025

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